We Were Thinking » sean

Book Review: Gary Vaynerchuk’s “Crush It”

sean — Sat, 12 Dec 2009 21:05:51 +0000

I’ve had the distinct pleasure of listening to Gary V speak in person. At SXSW back in March (2009), I sat front row, with my Flip Cam out, while Gary spoke (sort of) to the audience. I say sort of, because he said something that I thought was pretty funny, and he kept repeating it over and over. Questions from the audience would come in, and he’d basically say the same thing. “How do you become more successful?” His reply, “Stop doing something you don’t love, and start doing something you love.” Another question, “What do you attribute your success to?” His response, “I stopped doing something I didn’t love, and started doing something that I do love.”

“Crush It” basically embodies that spirit. My favorite line from the book is paraphrased, “The question I get asked more often than not is ‘What microphone do you use?’ Seriously people, if you are concerned about your microphone, you’re not going to make it. You should really be focusing on the content” His thoughts center around the need to find your passion and exploit it. Riches and dreams-come-true will be yours for the taking. (Oh, don’t forget the hustle.)

I personally like Gary’s style. He’s pretty in-your-face, and he tells it the way he sees it, which sometimes can be a little over simplified. But you have to hand it to the guy, he is passionate about what he’s doing.

If you have seen Gary speak or read his blog, then you’ve already seen the content in this book. I’d say this book is geared more toward the crowd who hasn’t heard of Gary V. Regardless, it’s still an interesting read, albeit relatively short. Pick it up if you’ve got a few minutes to spare, but don’t be disappointed when you learn nothing new.

3/5 Thoughts
(based on a scale from 0 thoughts to 5 thoughts, 5 being Atlas Shrugged, 0 being Tucker M ax)

E19 – Bridging the Entertainment Gap

sean — Fri, 11 Dec 2009 20:01:17 +0000

After a long hiatus, the We Were Thinking crew has finally brought you another awesome advertising show!

This week, Nic, Jimmy and Sean discuss the technologies coming up that will bridge the gap between internet content and your entertainment system. It turns out that Sean seems a little more passionate about this subject than the rest of the crew, so enjoy Sean ramble for almost 60% of the entire show!

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Comment Line: 817-803-4566
Email: wewerethinking@gmail.com

E18 – Mandatory Social Media Questions

sean — Mon, 05 Oct 2009 14:55:47 +0000

In this episode, the gentlemen of We Were Thinking discuss the questions you need to ask your clients before you embark on a social media campaign. We also debate the difference between communication and advertising.

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Comment Line: 817-803-4566
Email: wewerethinking@gmail.com

E17 – Bad Meetings

sean — Tue, 15 Sep 2009 19:50:59 +0000

In the advertising business, everybody has bad meetings. It comes with the territory. However, some bad meetings are “badder” than others.

This week, Sean, Jimmy and Nic discuss their bad meeting experience, what to do about them and how to avoid them.

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Comment Line: 817-803-4566
email: wewerethinking@gmail.com

E12: Client Morality

sean — Wed, 24 Jun 2009 12:35:31 +0000

This week, Nic, Jimmy and Sean welcome special guest Robert Skrobe in to the studio to discuss the agencies role in client movements like sustainability. They also discuss some of the moral implications of working on a morally questionable piece of business. This weeks WWT WTF focuses on President Obama’s ninja skills.